Recruiting – Street Teams Marketing

Recruiting - Street Teams Marketing
Recruiting – Street Teams Marketing

Street teams recruited and led by OnPoint conduct both online and offline street marketing services for numerous consumer targeted companies throughout the U.S. Street marketing is the backbone of what we do and we require our people to be totally committed to success. As OnPoint’s name implies, our marketers are required to take the point, running street marketing operations from the front. While leading these street teams on numerous missions, our people face constantly changing and unfamiliar situations, requiring them to be adaptable, resourceful, and smart.

We currently cover over 50 major United States markets including Atlanta, Austin, Boston, Chicago, Dallas, Denver, Kansas City, Las Vegas, Los Angeles, Miami, New Orleans, New York, Orange County, Philadelphia, Phoenix, Portland, San Francisco, San Diego, San Jose, Seattle, and Washington D.C. We also reach hundreds of colleges and universities across the U.S., assuring complete market saturation.

If you think you have what it takes to be an OnPoint street marketing leader, please go to our Enlist page. After you’ve submitted the enlistment form, we will contact you if there are any available opportunities in your area. Additionally, if you would like us to consider you for any upcoming job opportunities beyond street teams and street marketing, you may also go to the Enlist page to submit your information. We are always interested in identifying experienced managerial talent with strong backgrounds in non-traditional and alternative marketing.

Online Marketing & Promotions

Online Marketing & Promotions
Online Marketing & Promotions

Online marketing and promotions, including viral marketing, buzz marketing, and online PR / public relations, can be an extremely valuable part of your marketing mix. OnPoint specializes in integrating these various components into your overall campaign, optimizing your online marketing mix by creating a significant increase in operational efficiency. These services include:

Viral Marketing

Any online promotional activity that spreads itself like a virus i.e. rapidly and effectively, viral marketing is effective for both building awareness and driving action. It generates exponential customer recruitment, where consumers act as agents, endorsing and promoting a company’s product. These agents are usually given incentives to pass along promotional messages and offers (typically spread through email and instant messaging), becoming a virtual sales force and minimizing the cost of customer acquisition.

Buzz Marketing

Buzz marketing tactics target chat sites, message boards, newsgroups, and other forums enabling direct recruitment of consumers. These tactics create significant product & service recognition, building awareness and driving action by drawing traffic to designated sites as well as influencing offline buying choices and behavior.

Online PR / Public Relations

Online public relations strategies including press release distribution to key special interest sites. These sites are a strategic link between companies and their potential customers, typically offering news, gossip, and other venues for the disbursement of details regarding existing and upcoming products. These sites can be an extremely important venue for reaching consumers with targeted online PR and product information activities.

If applicable, all three online marketing and promotions’ components, including buzz marketing, viral marketing, and online PR / public relations, should be added to your overall campaign to maximize your marketing mix.

OnPoint & Guerilla Marketing

OnPoint & Guerilla Marketing
OnPoint & Guerilla Marketing

Specializing in (guerrilla) guerilla marketing, one to one marketing, and other key promotional marketing tools designed to drive consumer action and build brand awareness, OnPoint Marketing, Advertising and Promotions was founded as a direct response to the changing conditions facing consumer-focused companies. We were the first agency to completely embrace guerilla marketing and other alternative methods as the primary means to reach consumers, rather than just an adjunct to mainstream marketing.

Realizing conventional advertising was becoming decreasingly effective in reaching consumers unless supported by unconventional marketing, we knew we had to provide specialized marketing tools and alternative promotional marketing services to our clients in order to maximize their one to one marketing effectiveness. To accomplish these goals, we require all of our people to have extensive backgrounds in alternative marketing and promotions, allowing us to “walk the walk” and not just “talk the talk”.

The reality is companies must now acknowledge that people want to engage in a marketing dialogue rather than being shouted at. In contrast to traditional promotional marketing designed to simply push messages at consumers, our style of guerilla marketing creates a strong impact and high resonance, pulling them in. We employ this ground-level communication between companies and consumers to engage individuals and form personal connections. Consequently, our various one to one marketing tools can effectively drive action and response within desired target markets.
Designed to either stand on their own or to support conventional efforts conducted by in-house departments and/or outside agencies, our guerilla marketing strategies, one to one marketing tools, and alternative methods of promotional marketing are vital to any consumer campaign.

Welcome to OnPoint Marketing & Promotions

Welcome to OnPoint Marketing & Promotions
Welcome to OnPoint Marketing & Promotions

n the nationwide marketing promotions arena, OnPoint provides a wide range of promotions and marketing services combined with expert marketing strategy to raise our clients’ brand awareness and drive their customer recruitment in every major market in the U.S. We gain maximum exposure on their behalf while providing the highest return on their marketing investment. We do this with unique promotions, marketing, strategy and tactics that recruit our clients’ customers with maximum efficiency and effect.
Our Approach – Effective Promotions and Marketing Strategy

Choosing the most effective marketing strategy is critical to today’s business. With over 2000 daily advertising messages bombarding the average consumer, it is increasingly difficult for companies to be heard above the noise. To answer this challenge, OnPoint’s marketing strategy is to quickly reach and penetrate target markets. Our services possess a high “signal-to-noise” ratio that are highly effective in breaking through the advertising clutter. Additionally, we can reinforce existing campaigns, carrying out our clients’ marketing strategy as needed.
Contact Us For Nationwide Promotions and Marketing Services

To find out more about OnPoint and our specific marketing services, please go to our promotions and marketing services section or click here to contact us if you’re ready to start maximizing your marketing right now!